SPHERIS CHOOSES GS&F AS AGENCY OF RECORD
NASHVILLE, Tenn. (April 10, 2009) – Spheris, a Franklin, Tenn. based company, has chosen GS&F, a full-service marketing agency based in Nashville, Tenn., as their agency of record for advertising and public relations.
The leading global provider for medical transcription technology, Spheris has approximately 5,500 medical language specialists that support physicians, practitioners and health information directors throughout the country. These groups come from more than 500 health systems, including some of the most prestigious medical centers in North America. “Spheris intends to be the clear-cut leader in our industry in every measurable way,” says Lisa DeMoss, director of marketing and communications for Spheris. “We are confident that GS&F will bring to bear its resources to help us achieve that goal quickly.”
The marketing plan developed by GS&F will include advertising, media buying, media relations, marketing materials, tradeshow support, public relations, and more. “The superior and accurate medical transcription service Spheris provides their customers 24 hours a day, seven days a week allows for greater timeliness and efficiency to the physicians,” says Jeff Lipscomb, president of Gish, Sherwood & Friends. “We are very excited to be working with this revolutionary company.”
Celebrating more than thirty years in business, GS&F is a full-service marketing agency located in Nashville, with a staff of 70. GS&F’s clients include LP Building Products, the Tennessee Titans, University of Tennessee Medical Center, Bridgestone Americas, International Comfort Products, Avenue Bank and Thomas & Betts. For more information about the company, visit www.gsandf.com.
